CASE STUDIES
Small Charities.
Big Impact.
case studies
Field of Dreams
Just Planting Seeds Movement
A new and exciting NPO we have started supporting is the Just Planting Seeds Movement, a youth rugby, education and feeding programme in Manenberg, Cape Town, led by local organiser Jason Poleman.
Manenberg is one of the hardest hit townships in SA when it comes to gangsterism, violence and substance abuse.
Just Planting Seeds runs a high-level boys’ and girls’ rugby academy, after-school support and a feeding programme delivering over 14,000 meals. In 2025, its teams were nearly unbeaten, with seven players selected for Western Province squads, with 3 ladies making the National SA team. Jason has been doing all this with next to no financial support, working 2 jobs to fund his work.
In 2025 Helpmore has stepped into back Jason, and our monthly support has funded rugby balls, boots, gym equipment, school supplies, a small salary for Jason and coach stipends . We are also busy with a dedicated website plus safety upgrades at the Manenberg clubhouse, including a 12m x 4m protective wall to shield against stray bullets during gang violence.
Jason Poleman, Founder of Just Planting Seeds, said: “Helpmore’s support has been transformational, a game-changer for us. Having consistency in funding has changed everything for our organisation and gives us real
confidence for 2026.”
Frequently ASKED Questions
Everything You Need to Know About Helpmore
How does Helpmore choose which charities to feature?
We are constantly seeking out grassroots NGO’s that are doing great work to uplift the needy, but are in dire need of support. We provide a range of assistance, from financial, to marketing, to capacity building. The aim is to help these charities become more legitimate and in so doing attract better funding to keep doing the amazing work they do. We have a framework of Accountability and Transparency that we apply to any potential partner we look to bring under the Helpmore umbrella.
Can I donate directly through the Helpmore website?
Yes, via the link on each Partner page, you can donate directly to the projects that speak to you. We use Backabuddy in SA as a trusted, stable Donation Platform.
Does Helpmore take a percentage of donations?
We do not take donations, but channel donors directly to our verified Partner Project’s direct donation platform. Helpmore is there to shine a light on their work, and to streamline the process of supporting them.
Can I support more than one charity?
Absolutely! No limit to how many charities you can support. There is a lot of work to be done out there, and the more NGO’s receiving support to alleviate suffering, the better we can serve and uplift our communities.
Is Helpmore a registered charity?
Helpmore is a fully registered charity. In SA we are Helpmore SA NPC (2025/634237/08) and in the UK (No. 1212127) we are registered as a charitable organisation
